CONTENT CREATOR & DIGITIAL MARKETING SPECIALIST
CONTENT CREATOR & MOM OF 3
BASED JUST NORTH OF Atlanta
Five years ago, who knew companies would be required to make this much video content? I’m here for you. I help brands tell stories by making authentic and approachable promo content in the family, lifestyle, fashion, and travel sectors.
I’d love to be your brand’s reliable source for relatable, lively content as I help you tell your company’s story.
Whether you’re looking an Atlanta influencer with 12k engaged followers on Instagram or someone to create user generated content for your channels, I’m your go-to gal.
indiana.adams@gmail.com
INFLUENCER or UGC CREATOR?
Pssst!- Brands need both.
Influencers produce authentic content to introduce your brand to new potential customers through their audience, whereas UGC creators produce authentic content to promote to your existing audience.
Influencer-Generated Content
You pay for content to be made then distributed to the influencer’s audience
- AIM: increase brand visibility
- AUDIENCE: the influencer’s
User-Generated Content (UGC)
You pay for content to be made then distributed to your own audience
- AIM: build consumer trust
- AUDIENCE: the brand’s
80%
of consumers report they bought something this year based on the recommendation of an influencer
92%
of consumers trust UGC content more than any other form of content
With the explosion of short-form videos required for Instagram Reels and TikTok, working with micro-influencers (under 50k) and UGC creators is an excellent ROI. As a marketing professional myself, I know what it takes to craft conversion-optimized content.
BIO:
- 25 years of online content creation
- 12 years professional experience as a social media strategist
- Former professional actor & model
- Southeast Asian (Thai) & Indigenous (Lakota)
- National brands I've worked with include: Aerie, Sleep Number, Minnetonka, Nordstrom, Jergens, Vaseline, Old Navy
- Children also available for select UGC opportunities (ages 9-13)
- Video production & writing major
Specializing in family lifestyle, fashion & beauty, DIY, home decor, local events, & travel.
short form video work samples:
Beauty: testimonial
Fashion: try-on
Travel: lifestyle
Lifestyle: demo
Other client samples by request
Content Services:
SHORT FORM VERTICAL VIDEO:
- Lifestyle
- Try-on / Haul
- Voice over
- Unboxing
- Demo
- Testimonial
PRODUCT PHOTOGRAPHY:
- Editorial
- Try-ons
- Flatlay
My resume for digital marketing strategy consulting is available
upon request
EDITORIAL WRITING:
- Blog
- Newsletter
To help establish audience trust, I'd love to create a package deal for you and explore working as long term collaborators.
INFLUENCER ONE PAGER
Wanna know prices? Quick! Let’s talk about how we can collaborate!
I admire Indiana’s online relationship building capabilities as well as her marketing savvy so much that I invited her to be a part of my business mastermind with other likeminded women. I have learned so much from her!
TARA BREMER
FOUNDER & CEO HOUSE PEACE
User-generated content isn’t a traditional ad — it isn’t salesy, and is created by a select member of your own target audience. Because UGC isn’t purely promotional content, customers find it more genuine.
Testimonials:
Jessica Kausen
Marketing Partner Lead, Squarespace
You cannot find a more organized, creative, and joyful partner to work with. Indiana has flair, grace, and simply put: has her sh*t together. It was a joy to work with her as a partner, and I can’t recommend her enough as a creative collaborator.
Erin Loechner
Founder, Design for Mankind
I was / am / will always be impressed with Indiana’s ability to work calmly, diligently and creatively as she steps toward a faith-lit path.
Jessica Honegger
Founder & CEO, Noonday Collection
Indiana is a BELIEVER. She believes in other women, shows up for other women. When you are a woman who shows up for others, you bring others up with you. Indiana brings others up- through her humor, her encouragement, and her can do it attitude. I have been a long time fan of hers and continue to cheer on any endeavor she attempts!
references by request
LET'S COLLABORATE
indiana.adams
@gmail.com